兰州大学机构库 >管理学院
直播电商互动情境下的消费者信任与购买意愿研究
管棋
Subtype硕士
Thesis Advisor雷亮
2022-05-30
Degree Grantor兰州大学
Place of Conferral兰州
Degree Name管理学硕士
Degree Discipline工商管理
Keyword直播电商 感知互动.消费者信任 购买意愿
URL查看原文
Document Type学位论文
Identifierhttps://ir.lzu.edu.cn/handle/262010/497079
Collection管理学院
Affiliation
管理学院
Recommended Citation
GB/T 7714
管棋. 直播电商互动情境下的消费者信任与购买意愿研究[D]. 兰州. 兰州大学,2022.
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