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Influence of online product presentation on consumers' trust in organic food A mediated moderation model 期刊论文
BRITISH FOOD JOURNAL, 2017, 卷号: 119, 期号: 7, 页码: 2724-2739
Authors:  Yue, LQ;  Liu, YM;  Wei, XH;  Liu, YM (reprint author), Cent S Univ, Business Sch, Changsha, Hunan, Peoples R China.
Favorite  |  View/Download:5660/0  |  Submit date:2018/09/28
Organic food  Trust  Perceived risk  Online product presentation  Online review length  
An Empirical Research on the Influence of Perceived Value on Buyers' Purchase Intention -Based on the Regulation of Freight 会议论文
2014 33RD CHINESE CONTROL CONFERENCE (CCC), Nanjing, PEOPLES R CHINA, JUL 28-30, 2014
Authors:  Diao, XY;  He, LH(何丽红);  He, LH (reprint author), Lanzhou Univ, Sch Management, Lanzhou 730000, Peoples R China.
Favorite  |  View/Download:90/0  |  Submit date:2017/01/18
Perceived Risk  Perceived Benefit  Perceived Value  Purchase Intention  Freight